E-commerce

思沃電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)應(ying)(ying)用(yong)軟件(jian),在學(xue)生(sheng)掌握(wo)電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)初步知識的基(ji)(ji)礎(chu)上有(you)適(shi)度的拔高,內容(rong)豐(feng)富、重點突出(chu)、核心實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)環節和(he)選修實(shi)(shi)(shi)驗環節并行(xing)、涵(han)蓋面廣(guang)、思路新(xin)穎先進。涵(han)蓋電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)的基(ji)(ji)本概念(nian)、應(ying)(ying)用(yong)模式、支(zhi)撐環境、網(wang)絡(luo)營(ying)(ying)(ying)銷、網(wang)絡(luo)支(zhi)付、安(an)全(quan)(quan)和(he)物(wu)流等核心部(bu)分,內容(rong)上力求做到與企業(ye)(ye)電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)實(shi)(shi)(shi)際(ji)(ji)應(ying)(ying)用(yong)的最新(xin)技術及商(shang)(shang)業(ye)(ye)模式保持同(tong)步。可(ke)進行(xing)電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)應(ying)(ying)用(yong)模型(B2B實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)、B2C實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)、C2C實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)、G2B實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)、網(wang)絡(luo)廣(guang)告(gao)交易市(shi)場);電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)環境實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)(局域(yu)網(wang)搭建、網(wang)頁涉及與制(zhi)作、數據庫(ku)設計);網(wang)絡(luo)營(ying)(ying)(ying)銷實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)(域(yu)名服務(wu)(wu)(wu)(wu)(wu)、網(wang)站(zhan)優(you)化、搜索引擎、網(wang)絡(luo)廣(guang)告(gao)、郵(you)件(jian)推(tui)廣(guang)、網(wang)絡(luo)調研);電(dian)(dian)子(zi)(zi)(zi)(zi)支(zhi)付實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)(網(wang)上銀行(xing)、支(zhi)付通(tong));電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)安(an)全(quan)(quan)實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)(CA認證、信用(yong)認證、電(dian)(dian)子(zi)(zi)(zi)(zi)簽章);電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)物(wu)流實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)(倉儲(chu)實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)、運(yun)輸(shu)實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)、物(wu)流課(ke)件(jian));電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)創業(ye)(ye)實(shi)(shi)(shi)戰(B2C平臺(tai)構建與運(yun)營(ying)(ying)(ying)、C2C平臺(tai)構建余運(yun)營(ying)(ying)(ying)、網(wang)上開店);電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)服務(wu)(wu)(wu)(wu)(wu)業(ye)(ye)實(shi)(shi)(shi)戰(網(wang)上人(ren)才市(shi)場實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)、網(wang)絡(luo)交友(you)實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)、旅游電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian));web2.0應(ying)(ying)用(yong)(Blog實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)、WiKi實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)、人(ren)人(ren)網(wang)實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian))。通(tong)過獨有(you)和(he)完整的電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)實(shi)(shi)(shi)驗、實(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(jian)(jian)、實(shi)(shi)(shi)戰和(he)創業(ye)(ye)設計訓練,全(quan)(quan)面提升學(xue)生(sheng)對電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)的理解和(he)應(ying)(ying)用(yong),掌握(wo)電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)必備的基(ji)(ji)礎(chu)理論和(he)基(ji)(ji)本技能(neng),具(ju)備從事電(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)實(shi)(shi)(shi)際(ji)(ji)工作的業(ye)(ye)務(wu)(wu)(wu)(wu)(wu)能(neng)力。


與陳德(de)人主編(bian)的《電子商務(wu)實務(wu)》配套;
緊跟(gen)時代脈搏(bo),內容包(bao)括(kuo)電子商務成功的(de)業(ye)務模(mo)式和傳統企業(ye)在電子商務方(fang)面的(de)應用;
內容豐富、重(zhong)點突(tu)出、核心實(shi)踐環(huan)節和選修實(shi)驗(yan)環(huan)節并行、涵蓋面廣、思路新穎先進;
獨(du)有的電子商(shang)務實戰、創業設(she)計,全(quan)面提升學生對電子商(shang)務的理(li)解和(he)應用。
了(le)解(jie)電(dian)子商務應(ying)用環境(jing)(jing),如技術環境(jing)(jing)、安全(quan)、社(she)會環境(jing)(jing)、政策法律法規等;
掌握電子商(shang)務的基礎知(zhi)識及業務模式;
掌(zhang)握網絡支付在交易中的使用(yong),掌(zhang)握電子(zi)商務中的信息(xi)流、物流、資金(jin)流的應(ying)用(yong);
掌握互聯網的基礎應用,了解電子(zi)商務最新發展與應用,培(pei)養(yang)電子(zi)商務的實(shi)際應用能力。